Published in the new book Virgin: By Design, printed by Thames & Hudson the team worked on the design in tandem with Virgin Atlantic's  in-house brand team for seven months to create the new Virgin Atlantic Icons. Deciding everything from the clothes they wear to the size of the flag as well as the pose and angle of the new figures. Once the design is complete, the decal then has its size and exact location on the aircraft decided, approved and drawn up.
Team: Lead Designer and Illustrator: Toby Tinsley
Illustrator: Fay Dalton
Support and CGI: Michael Adamidis and Mike Griggs
IP and © Virgin Atlantic